Drip campaigns are applicable as both sales funnels

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However, if your budget doesn’t allow for that, start from the top down. Buy YouTube subscribers using a service such as Stormviews and run some video view ads on Google to get your channel humming along. Then, as things pick up, consider branching out onto native ad networks, social media platforms, and influencer collaborations. YouTube is powerful, but you need to get some skin in the game if you want to make the most of it.Email drip campaigns are one of the most effective ways to provide valuable information to your target audience with the purpose of customer conversion. as well as marketing funnels. To put this in other words, you can reach both cold and warm prospects with this strategy.


Drip campaigns are also used to target existing customers with upsells and cross-sells. The basic premise of an automated drip email campaign is that just one email is not enough. Instead, a triggered sequence of emails sent at a pre-defined Frist Database interval to email subscribers can achieve a more potent result. Drip email campaigns can generate up to x the click-through-rate of a typical email marketing campaign, leading to more opportunities for customer engagement. Let’s look at some of the top tips to build a drip email campaign that converts – Be concise and to the point Besides making your website responsive, you need to make your emails responsive as well.





Most of your readers are accessing their email on their smartphones and big blocks of text can seem very intimidating on a small screen. Giving the text some breathing room so that it can be easily consumed is key to making an email that converts. This holds even more true when sending an email to a new prospect. Your current subscribers might be willing to read a longer email because of the long standing relationship but new readers will not be so forgiving. Be respectful of the reader’s time and use images or visual elements to break up the text. Graphics can also make your mail more engaging. You could even break up your mail into two parts or two emails – Part and Part Be a masterful storyteller Human beings crave stories.