New Yandex Wordstat interface: what useful functions are there

rifahossain22

In October 2023, Yandex updated the interface of Wordstat, a tool for collecting Yandex search query statistics. It is used by almost everyone involved in online business promotion, from SEO specialists and copywriters to marketers and business owners. What new things has Wordstat prepared for us? We tell you. How does Yandex Wordstat work? Wordstat shows the popularity of search queries, including by region. Just enter a word or a combination of words in a special field, click on the "Select" button - and the system will display the search statistics for a product or service in Yandex for the last 2 years. In the results, you can see impressions with a given word (phrase), as well as similar queries.

The tool is available to users who have logged into bulk email campaigns the system. Now you can see that the interface has changed , and the name "Word Selection" has officially changed to "Yandex Wordstat". yandex wordstat The old interface of Yandex's "Word Selection". bnterface yandex wordstat New interface. The old version is available in the site header. What's new? Now about the main thing. What changes did users expect after the update? Popular queries If earlier "Word Selection" displayed the top queries for the last month in the By Words report , now this function has been moved to a separate tab: yandex wordstat changes Top queries in the old version.



Displaying top queries in the section of the same name. Dynamics To view the frequency of queries in the form of graphs, it was necessary to switch to the Query History tab . It displayed data for a month or a week. Now the dynamics are visible on the first page and it is possible to view statistics in more detail - by days and regions: yandex wordstat In the old version, absolute and relative values ​​were divided into two columns. yandex wordstat interface In the new version, all data is distributed in one list - from the old period to the current one. Select region The Regions tab shows the same monthly statistics as before, only in a new form and with new details. If before we saw Monthly impressions and Regional popularity , now the user has three values.

Number of queries - The total number of queries that were searched for in a particular region. Share of all queries - % of queries containing the keyword, relative to the total number of queries in the region. Interest index — percentage ratio region-country. For example, if the request to buy flowers gains more than 100%, then the region has a high demand for the product. The data can be sorted separately by region and city, or both options can be selected. new interface yandex wordstat Yandex Wordstat update Another innovation is the ability to download statistics as a table (CSV). It can be opened in tables (Microsoft Excel, Numbers) or text editors.