How to take advantage of the Instagram carousel?

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So far everything sounds very nice, but what is the Instagram carousel ? How does it work? How can I use it to boost my brand? Calm! We have the answer to all this, and after knowing it I know that you will not hesitate to use it. What is the Instagram carousel? The Instagram carousel is a publication mode with several graphic pieces . You could say that it is the equivalent of what we know as an album on Facebook. The good news is that it is a great tool for selling on Instagram . One of the reasons why it is great is that we can share up to 10 photos, videos, boomerangs or gifs in the same publication . Translation: More opportunities to win over our customers.

Our grandparents said that “he who does not exhibit does not sell.” Well, then! The Instagram carousel gives us the opportunity to showcase our products in a phenomenal way and create valuable content to build customer loyalty. How to use the Instagram carousel for your content strategy 1. Make multi-format publications You have up to 10 options to engage your clients with the Instagram carousel . Don't miss them! Combine formats in the same publication. Use videos, photographs, text and boomerangs. We all like something different and this Phone Number List  will undoubtedly surprise your audience. 2. Tell a story This type of form is ideal for telling stories, and as you should know firsthand, we all love stories! Bring out your most creative side and prepare irresistible stories that create multiple emotions in your clients . 3. Create mini product catalogs Having the option of including several photos in the same publication gives us the option of creating small product catalogs . How you are going to do it depends on you.



You can use an album of products from the same category, collections (summer, autumn, winter, spring), or multi-products. For example, if you have a clothing store, making outfit suggestions through the carousel is an excellent alternative. 4. Create tutorials Another excellent way to use this Instagram functionality is to create small tutorials that teach your customers relevant information about your products or services . 5. Branding As you know, one of the objectives of branding is to communicate the values ​​of a brand . This is why, through the Instagram carousel, you can build customer loyalty by telling them what you are made of.