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This caused me to pay attention to his efforts and research his current and past practices. The results are revealed in the five-step strategy. 1. The sole purpose of creating content is to bring together a specific audience Rodale Inc. never creates content for the purpose of creating content. He always has a specific audience in mind. All content is designed to attract, entice and help this audience.
Rodale has created different content verticals for many markets, including: Ride a bike Children’s health men’s health Rodale’s Organic Life Prevention runner’s world women’s health Each of these verticals attracts and benefits a unique group of people. Let me use one Brazil Phone Number Data of his more recent verticals to show how Rodale does it. In March, Rodale created a website called Eat Clean. You can see the detailed.

vertical audience it plans to attract as described in the site’s press release: With an often irreverent and always authoritative tone, EatClean.com will be the place where clean food insiders and experimenters gather, learning about the latest trends, innovations, opinions, products and recipes. Rodale’s mindset on content creation is different from that of many marketers.
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