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Have you ever thought about looking for leads through Facebook Ads ? There is the possibility of creating a specific ad for this and attracting potential customers. Imagine getting information about people interested in your product directly on the social network most used by them? There are many differences between getting leads through Facebook Ads versus your own website. This means that some care needs to be taken. The way to work on lead acquisition also depends on the ad. Thinking about helping you get leads through Facebook Ads, we've covered everything you need to know about this type of ad in this article. Let's go? Why look for leads through Facebook Ads Facebook Ads have several advantages that justify the use of ads to generate registrations.
These facilities can be a differentiator, especially for those phone number data who are in the initial phase of capturing leads. To begin with, acquiring leads through Facebook Ads means that your potential customer will not have to leave the social network to fill out the form. This makes it easier for him to feel interested in completing the process, as he does not need to interrupt navigation to do so. Not needing a landing page , the ad helps with a difficult part of the process: convincing the public to stop what they were doing. And if you don't need an external page, you cut costs. That's why using Facebook ads to generate registrations usually lowers the cost of acquiring leads. Even though you have to pay for reach, it is less expensive than with tools and sites outside of the social network.

Finally, you can integrate the leads obtained in this way into your CRM and automate it in a more practical way. This saves time, as the integration allows you to add the lead to your processes before it cools down, directly and reducing manual work. To perform the integration, you can follow the steps described in the Business Help Center . Some CRM tools, however, do not integrate natively and require the support of Zapier or Pluga to do so. Precautions to take Despite the advantages, there are some issues that you need to pay attention to when trying to get leads through Facebook Ads. None of them are so important as to make the decision unadvisable, but they do make the use of this type of ad a little more specific.
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