Not everybody watches videos with the audio turned

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Closed captions are also important and can help your videos go viral. on so adding engaging captions allows you to reach even more people. Descriptions (or captions) should also be well thought out. By asking questions or provoking thoughts in your descriptions, your videos are likely to get more engagement and you can start interacting with your viewers. It should entice people to stay on your video and explore your page.


For more tips, advice, and strategies on all things marketing and branding, check out the rest of Power Move Marketing’s blogs. Imagine you are on your way to work or school on a busy train or bus; you're bored and take out your phone to India Phone Number scroll through .. You reach into your other pocket only to realize you have left your headphones at home. You decide to . on silent mode, the video you watch looks interesting, but without captions or headphones.




you have no idea what is being said, so you scroll past it. This scenario is less than ideal for content creators or digital marketers who have curated their content for optimal engagement; this is where the importance of captions is highlighted. To keep people engaged, content needs to be accessible to all audiences. Early this year, . introduced its auto-caption feature on their app; they stated that they wanted all users in their community to feel included and free to express and engage with the content on their app. So, if you find yourself without headphones or are hard of hearing or deaf, . has made enjoying its content even more accessible. Auto-Captions Explained and Why They Matter Auto-Captions on . are subtitles that the app automatically