This perspective is what characterizes

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Companies that continue to invest in marketing activities even when they are successful from every point of view Why engage in continuous marketing activities When you have a business that has been around for a long time its easy to take success for granted But the truth is there will always be competitors hungrier than you Marketing helps businesses thrive Essentially marketing is meant to support a businesss presence not remedy a lack of engagement In this sense marketing is something that companies must create and manage every day to maintain a healthy relationship with their customers
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Marketing isnt a temporary solution its an ongoing strategy that helps businesses thrive Marketing is the constant nourishment that supports companies and makes them grow you need it all day every day Marketing helps build and protect your companys reputation Vietnam Email List It takes a long time to build and shape your business reputation People however may quickly lose their perception of your company Your company is constantly improving but peoples perceptions tend to remain fixed Each passing year brings them further and further out of sync until almost no one really understands what your company has become You cant wait until youre desperately out of sync and only then start the difficult process of convincing everyone that youve changed





Marketing Builds Your Customer Base As your business evolves you will need to target different audiences Sometimes your focus changes only slightly other times you have to start with a completely new customer base In both cases you need to constantly evaluate your goal and adjust your messages images and strategy accordingly Marketing offers different options Having enough business is not enough If you are actively engaged in marketing there should always be more demand for your offering than you can actually satisfy This gives you the ability to choose your customers focus on the most profitable ones and have a waiting list ready for when times get tougher Marketing Secures.