Don't neglect your social media presence

Amirmukaddas

In a world where social media dominates , your presence on the various platforms, or at least on the most populated, cannot be missing. We suggest Instagram if you want to aim for a more visual discourse, and hope to be able to attract people with graphics and aesthetics. On the other hand, Facebook is good if you aspire to a more adult audience and if you hope to be able to advertise with a capital P. In any case, whatever social platform you use, you will have the opportunity to make yourself known and make a difference compared to other competitors. Use social media to promote niche products, such as particular beers or special packages such as kegs (for example, see the 5l Perfect Draft kegs ), in order to tickle the imagination of the most curious. 4) Use influencers Doing influencer marketing means relying on characters who are followed on social media (and thus brings us back to the previous discussion) and who can sponsor your beer , convincing followers to try it.


There are many prominent people you can turn to, truly capable of advertising your products, promoting them and Denmark Telegram Number Data thus expanding your customer base. By contacting a marketing agency, they will be able to show you the best personalities for your purpose. 5) Take part in trade fairs It's a technique as old as the world, but it always has its reason! If fairs are organized in your city or if you are willing to travel to other countries, take part in the expo. All you need is a really small stand where you can illustrate the goodness of your drink, and why not also allow it to be tasted. Beer lovers won't be able to resist the temptation to talk to you and ask for information, and between one word and another, you may have gained customers without even realizing it. 6) Trust an agent If you cannot manage the promotion of your business alone, hire an agent who can go around clubs, bars and restaurants to inform them of the production of your beer.



Trust only experts in the trade who really know how to reach the hearts of potential customers. It is important that the agent knows the quality of the product he is sponsoring, the price and its history if he really wants to hit the mark. However much this will cost you high commissions or a new salary it will definitely be worth it. 7) Rely on word of mouth The tamtam is the technique that never fails. Word of mouth is still capable of persuading the consumption of a specific product today. As much as we are still dependent on the smartphone, we can still be convinced by an opinion from a relative or friend if we need to try a product or taste a dish. And beer is certainly no exception. Therefore aim to satisfy your customers, build their loyalty and you will see that it will come naturally for them to speak well of your beer, inducing others to turn to you too.