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First, you’ll have to conduct the necessary research, draw up an action plan, select the most effective tools, and learn how to correctly analyze intermediate and final results. to order a performance complex from a contractor. An example of performance marketing Performance marketing can use any digital tool, but it cannot use only one of them. For the performance approach, it is important to rely on accurate data - therefore, the main tool always works in conjunction with several others and is supplemented by a deep analytics system.
After all, the more information we collect at each stage of the sales Real Estate Photo Editing Service funnel, the more accurately we can predict the behavior of the target audience, and the faster we will get the desired results. Let's consider the algorithm for implementing this approach using performance advertising as an example. Preparation and launch of advertising campaigns To achieve the agreed business indicators, the advertising specialist must understand his task in detail. To do this, he needs to carefully study the initial indicators with the help of a briefing.

Therefore, at the very beginning, the contractor asks the client for detailed information on: business goals and objectives experience of promotion and problems product, competitors, target audience budgets, deadlines and KPIs After the interview, specialists independently analyze the product, brand, USP, product readiness for advertising and each stage of the sales funnel. They determine the KPIs by which you will jointly evaluate the effectiveness of the work, and draw up a promotion plan taking into account the budget, goals and objectives.
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