Tone of Voice is a document that breaks

ShapanbgfnRE

The metaverse doesn't just offer entertainment: this new world also offers unexplored and yet to be discovered potential , to make yourself known and do real business. And this created the foundations for its own economy, capable of generating real profit. An excellent example of this is the story of Travis Scott, a rapper, who held a concert on Fortnite in , in defiance of the Covid- restrictions. And in front so to speak of million people. Or rather, of avatars. What is a game today could tomorrow become a second skin, a world of opportunities that we will perhaps feel more familiar and comfortable than the real one.

We will meet people, participate in events and make purchases in a completely natural way. We will not have the perception of living suspended between two worlds, real and virtual, but of moving in a more extensive , hybrid but unified environment, in which the best seo expater bangladesh ltd of each of these converges. Nike goes to Roblox: immersion and user-generated content On platforms like Roblox, immersive experiences can be created directly by users . The latter allows users to independently create games and virtual worlds. Brands didn't miss the opportunity. Nike created a virtual city, Nikeland , inside.



Users can battle in sports arenas and customize their avatars' outfits with swoosh-emblazoned shoes and apparel . Many of the items can be purchased directly on the platform. Is the boom in the metaverse and virtual reality a direct consequence of the Covid- pandemic and the recent acceleration of digital transformation? Only in part: in truth, it is a real evolution of society, which has its roots in a new technological sensitivity , and greater mass digitalisation. In other words, we navigate the metaverse as if it were a sea, perhaps not yet well known, but rich in wonders. And we can only do it because now, it comes naturally to us.